February 22, 2017 4:27 pm | Updated 4 years ago.
The global tech giants Microsoft and Google have recently agreed to toughen their stand on piracy sites that illegally streams events and films for the very first time.
Microsoft and Google signed a voluntary code of practice that will ensure that all the websites that are illegally working are demoted in their search results. Anti-piracy measures are already been taken up by the companies and the recent action will also work side by side. The tech giants came to an agreement with the entertainment industry after talks started by the UK government. According to BBC, the measure taken up by Microsoft and Google is expected to be fully operational by the middle of this year.
Besides the crackdown on copyright infringing sites, the search engine autocomplete function which is an advanced feature that helps to identify what the users may be looking for will also change.
Date of Publication: 21 FEBRUARY 2017