June 15, 2016 3:12 pm | Updated 1 year ago.
Microsoft Corp Takes Over LinkedIn
Microsoft Corp procured LinkedIn for US dollar 26.2 billion making it one of the largest acquisition in the company’s history. This deal is aimed at strengthening Microsoft’s position as a technology titan as the company was experiencing some bad weather lately. It envisages on integrating LinkedIn’s huge corporate demographic with Microsoft’s productivity, customer relationship management tools.
This deal is considered to be a part of a series of efforts made by Satya Nadella, Chief Executive of Microsoft to reinvigorate his company. According to the CEO, this acquisition will help in opening up new boundaries for Microsoft’s Office suite as well as LinkedIn which helps in connecting workers. A proper blending of these two tools will augment Microsoft’s revenue earning capacity and will also give it a competitive edge.
Microsoft also plans to utilize the benefits of Lynda.com (a channel for training videos) that LinkedIn had procured last year inside its own software, such as Excel spreadsheets. Microsoft will pay a premium of 50%, i.e $196 per LinkedIn share to close this deal. Microsoft’s Cortana digital will also have access to data from LinkedIn.
Date of Publication: June 14, 2016